Below is a list of search and digital marketing tools and platforms we use when on-boarding new clients. All of these tools are free to setup and most are free to utilize.
Traffic Media/Analytics:
- Google:
- Google Search Console – https://www.google.com/webmasters/tools
- Google Analytics – https://analytics.google.com
- Google AdWords – https://adwords.google.com
- Bing:
- Bing Ads – http://bingads.com
- Bing Webmaster Tools – http://www.bing.com/toolbox/webmaster
Social:
- Facebook:
- Facebook Page – https://www.facebook.com/pages/create/
- Facebook Business Manager – https://www.facebook.com/business/
- Twitter Account – https://twitter.com/signup
- Instagram – https://www.instagram.com/accounts/emailsignup/
- Google+ – https://plus.google.com
- YouTube Channel – https://www.youtube.com/channels
- Pinterest – https://www.pinterest.com/join/
- LinkedIn – https://business.linkedin.com/marketing-solutions/company-pages/get-started
eCommerce:
- Google Merchant Center – https://www.google.com/retail/merchant-center/
- Bing Ads Shopping – https://advertise.bingads.microsoft.com/en-us/solutions/ad-products/bing-shopping-campaigns
Comparison Sites:
- Google Shopping – https://www.google.com/intl/en/retail/shopping-campaigns/get-started
- Nextag – https://www.nextag.com/accounts/login
- PriceGrabber – http://www.pricegrabber.com/
- Ebay Commerce Network Merchant – https://merchants.ebaycommercenetwork.com/login#/registration
- Shopzilla – http://www.shopzilla.com/
- Become – http://www.become.com/
- Bing Shopping (Free) – https://advertise.bingads.microsoft.com/en-us/resources/training/bing-shopping-and-product-ads
All the online marketing tools mentioned above are often used when setting up new site. A few of them you may not need right away, depending on type of the website you have (ecommerce, lead generation, or information). Contact Digital Advertiser for a free consult on which one will you need for your business needs.